TEN RED HOT TIPS TO PROMOTE YOUR BUSINESS BY ELLEN GUNNING

Description

Public Relations guru Ellen Gunning reveals the top ten most important types of PR for small to medium-sized businesses. Ellen cuts through the jargon to provide the reader with techniques to create the `angles’ that will interest the media. Gunning outlines the importance of creative thinking, persistence, knowledge of the market, and devoting time to learning and applying the techniques. Ellen Gunning is a Director of New York’s Irish Academy of Public Relations. “”Outlines the importance of creative thinking, persistence, knowledge of the market, and devoting time to learning and applying the techniques. Informative, thoughtful, insightful.””–The Midwest Book Review